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Jetty Coffee Roasters

Brien Baltzell is passionate about two things—coffee and surfing. He asked us to help name and brand his new line of coffee, hand-roasted in Los Angeles. Keeping Brien's passions in mind, we named the company Jetty, and created an identity system that includes packaging, an illustration suite, and a custom e-commerce website.

Jetty Coffee Roasters
Main Identity
Jetty Coffee Roasters
Jetty Coffee Roasters
Alternate marks
Jetty Coffee Roasters
Naming
Jetty Coffee Roasters
Packaging Design
Jetty Coffee Roasters
Naming
Jetty Coffee Roasters
Jetty Coffee Roasters
Custom Illustrations
Jetty Coffee Roasters
Product designs
Jetty Coffee Roasters
Jetty Coffee Roasters
Website design & build
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