Curating a brand for the world's best curators.
Behnaia offers intentional belongings for your everyday. With products sourced from around the world by sisters Hasina and Payal Patel, we had the honor of creating a brand that resonates with their vision.
From honing the strategy and shaping the brand voice, to crafting a stunning identity and selecting an array of colorful Pantones, this project has truly been a labor of love. Our involvement spanned everything from Shopify website design to product photography and environmental signage. We love every part of the brand, as its cohesive story shines through in every application.
Interiors @heypapercup
Photography @emily____pinto
Handcrafted with care, our logotype reflects the rawness, tradition, and dedication of Behnaia's product partners.
Throughout the identity, vibrant brand colors and design elements frame the lovely offerings thoughtfully sourced by the Behnaia team.
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