Unilever says no to 'normal' with new positive beauty vision

Finally, a big business like Unilever is making a push for inclusivity across their wide range of brands. They announced this week that they will stop using the word normal on all hair and skin products (because what is "normal" anyway!?) + they will stop altering model's shapes, size, or skin color. From a strategy perspective, I love to see this. I hope many more brands follow suit!